reflections

Effective Advertising and Info Management

August 29th, 2008 The Domain Name Game

I recently spent a year endeavouring to earn some extra cash by dealing in domain names. This is an idea that was touted as a good business to be in.
The heyday of the sale of domain name was in fact before the burst of the dotcom bubble in 2000. The “dotcom” has always been the domain to hold for prestige and worth. The most valuable to be sold pre-bubble was business.com exchanging hands for a mere $7.5 million!

As the market has been picking up again recently, perhaps it was time to jump in. However, i found it quite difficult to trade, being a novice in the business with no practical experience.

There are quite a few things to learn about, such as how to acquire tradeable domain names. Also the rights,legalities and registering, which must be for one year minimum. Although you don’t actually own the name, you do feel just a little important to see your name in the “whois” register! This gives all current information for all domain names.

A good source of information, support, and even a possible sale, can be found at domain name forums such as dnforum.com.

Here you can make yourself known and advertise. The drawback is that others will be seeking bargain deals, so they can trade on. A more reliable approach is to “park” your names with a company such as Sedo. Here, without a fee, each name is given its own webpage together with adverts, from which you earn a little money. The most lucrative, but not at all easy is to sell the name directly to a suitable business. This could be a new-start or one requiring a web presence and so a good name.

If you do not know the person to whom you are selling a name, it is wise to use an escrow service. It will hold the money involved until the transaction has been completed.

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August 26th, 2008 Buying a Franchise orStarting Alone

I have often been asked what the best way to start a business is You can buy a franchise or build a company from the ground up. Both have benefits and downfalls.

There are many franchises available to buy. Many companies you use are probably franchises, from restaurants to cleaning services. When you purchase a franchise you are basically getting a business in a box. When you buy into a franchise, many aspects of the business including marketing are taken care of off. There are many different franchises available. Some will give you the business name, equipment and everything you need for start up, others only give you the basics and you still have to buy or lease a location, purchase equipment and the inventory you will need.

The negatives of buying a franchise however are that you are not free to change much of your business model, and of course the initial outlay. Visit the Key Mergers website for more information or if you would like to f you would like to buy a business or for details of available franchises.

Starting your own business from scratch however means that you can grow the business organically over time, you can limit your initial outlay and you can be as creative with the direction of your business as you like. Depending on how novel your new enterprise is, it is possible that your will have a steep testing curve and will have to make all of your own connections.

So, as you have probably gathered by now, the decision whether to buy a franchise or go it alone are multi-dimensional There is no one size fits all advise.

August 25th, 2008 Office Screens

Office screens can be a difficult item to purchase. But it should be one of the easiest items of office furniture to buy. There are two main types of screen available, floor standing and desk mounted screens.

A desk mounted screens is, as its name explains is fixed to the desk top by a metal clamp.A freestanding screen stands on its own, normally supported by two feet. Within the ranges are many different shapes and sizes to suit most your ideal office look.A wide range of colours are available to match with your office chair, or to contrast. The Main use of a desk top screen is to give some privacy in an open plan office, and to deflect and absorb a little of the sound in the office. It also helps to define each user’s space with regard to the office desk, stopping the overflow of item on to others desks.

Many desk top screens now offer the option of having the screen made with a pinable material outer layer, prior to upholstering, this allows notes, calendars etc. to be displayed.If you require any advice on sizes, I would recommend contacting a reputable office furniture company for advice on sizes and colours available.

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August 24th, 2008 Real Estate Negotiation - Seller Motivation

One of the most important principles of real estate negotiation is to learn why the seller is selling. More than that though, you want to try to learn the seller’s motivations for every aspect of the process. In other words, learn not just why he wants to sell, but also why he wants to sell a particular way, why he wants the price he is asking, what’s important to him when making decisions, and more.

Watch for personal motivators, too. Is the seller more motivated by what she reads or by what she hears? Is she more motivated by the promise of a fast sale, or a high price? Listen for clues.

A seller who continually says, “I see” is probably more visually oriented and motivated. You want to show such a seller the advantages of your offer. Don’t just explain the offer, but point out on paper why it can work for you both.

Statements like “I just don’t want any problems,” or “I just want to be done with this” indicate she is more motivated to avoid stress than by positive goals. In this case, you would want to make the process as easy as you can for the seller. You might also suggest that this is her chance to “be done” with selling.

Early in your real estate negotiations, gather any information you can on the seller’s motivations, then decide how to use this information. For example, I have a friend who likes to see himself as a shrewd negotiator. Letting him “win” a lot of small concessions is a sure way to get what you need most. Use a seller’s own motivators, and even their own words. If they say “I understand” a lot, then start a statement with “I think you understand why…”

It is even easier to use the specific motivations involved. If you learn that a buyer of your house wants to be able to tell his friends what a great price he got, push hard on every other area. Get the terms you want, have him pay all the closing costs, etc. Take the attitude that if he’ll give you what you want, he’ll get what he wants.

A little more sophistication is called for most of the time, of course. You can’t just say “Oh, you want that? Then give me this.” Negotiate hard in all areas, but let him “win” the concessions he wants from you, and downplay what you have won. You’ll both be happier in the end. There are many important principles involved in real estate negotiation, but you can’t go wrong starting with an understanding of a seller’s motivations.

Steve Gillman has invested in real estate for years. To learn more about real estate negotiation, and get a free real estate investing course, and see a photo of a beautiful house he and his wife bought for $17,500, visit www.HousesUnderFiftyThousand.com

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August 23rd, 2008 Busting Your Assumptions: Effective Probing Techniques for Sales Professionals

Do you find yourself making these kinds of assumptions?

- “I lost the sale because my price was too high.”

- “I know exactly what my customer wants.”

- “I can’t hold a member of my team accountable for the delays in our project because she won’t like me if I do.”

- “I don’t delegate often enough because I know I can do the work better myself. “

These assumptions may be correct. However, they also might only be partially right or they might be absolute bunk.

The problem with assumptions is that we are certain they are true. We unquestioningly believe, for example, that if we ask a customer about their needs, we look stupid (shouldn’t I instinctively know their needs?).

Also, making assumptions can easily lead to a negative outcome in our dealings with customers. For instance, I go nuts when a salesperson starts solving my problems when they haven’t asked me about my situation. I know I am not alone here.

Listen to yourself this week as a mini-test. If you are doing more talking than asking, you’re probably making a lot of assumptions. If your opinion is front and center and you are not curious about what someone else is thinking, then you have definitely crossed the border into assumption-land.

One way to stop making assumptions is to ask a lot more questions.

Here are five powerful questions that can help you check out whether an assumption is true, and, in the process, connect more effectively with your customers.

1. “Tell me more.”

2. “What do you need?”

3. “What about this is important to you?”

4. “How will this make a difference in your work?

Then confirm your understanding by asking:

5. “So, if I understand you correctly, what you’re saying is … Right?”

Notice that you cannot get a one-word answer to the above questions. The art of selling is to have customers explain, at length, what their situation is, and what they want to do about it. It is not about you blabbering on about your products and services.

To develop the asking-questions muscle, start your questions with the following key words: What, why, tell me, describe, explain.

To build muscle, you’ll need to practice everywhere. Look for at least one opportunity a day to engage someone in conversation. You can pick anyone: family, friends, customers, colleagues, peers, superiors, strangers, cabbies, waiters, or the guy next to you on the bus. Try to pick a topic that the individual can address for at least five to ten minutes, and try to keep your opinion to yourself, even if you have strong views.

Just ask more questions, and see where the conversation takes you.

Have fun with it! You will be taking steps toward opening up your mind, recognizing the assumptions you make, and, most importantly, working with customers in a way that they value.

This article may be reprinted in its entirety with express written permission from Nicki Weiss. The reprint must include the section “About the Author”.

About the Author

Nicki Weiss is an internationally recognized Certified Professional Sales Management Coach, Master Trainer, and workshop leader. Since 1992, Nicki has trained, certified, and/or coached more than 6,000 business executives, sales managers and salespeople.

Nicki guarantees increased sales performance when sales managers become better sales coaches. Sign up for her FREE monthly e-zine, Something for NothingTM, which has powerful tips and techniques for sales managers who are ready to make this transformation. Sign up at http://www.saleswise.ca You can email her at nicki@saleswise.ca or call 416-778-4145.

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August 22nd, 2008 A Look Back At Forex Trading - 4/28/06

Once again following our rules saved us from taking an ugly loss. I hope most of you headed our warnings and got out of any position prior to the 10:00 AM news. Mr. Bernanke will testify before the Joint Economic Committee of Congress on the U.S. economic outlook, in Washington, and Cable went wild.

Hey that might be a great name for a new web site, “Cable gone wild” a … never mind. So anyway it’s safe to say we have broken out of the range we were stuck in all week. When a significant resistance or support level is broken it is usually done with a big move and today was no exception.

Last night we set our entries at 1.7900, we cancelled our trades at 9:00, we were still 40 pips away from getting in and the news move was setting up to be huge. We made no money today but that’s all right, because we lost no money today either.

Given the massive moves in cable there were many traders who lost and we were not one of them. Our favorite rule is, it’s more important not to lose money than it is to make money. Our aggressive money management and compounding system allow us the luxury of saying that, and meaning it.

Tonight we are trading around 1.8008. We will be looking to go long for the first time in a while, all of the indicator support further increase.

There will be a region of resistance starting at 1.8113 going to 1.8136. We will look towards a support level below 1.8000 for our entry. We must also keep a watchful eye on the news, the GDP is due out at 8:30 AM EST, and consumer sentiment at 9:45 AM EST.

Remember to play it safe, its better to have a safe entry and not get into your trade than to have an over aggressive entry and get sopped out of your trade for a loss. And it has never been more important than now to watch the news, remember the best way to deal with news is to get out of it’s way.

Remember, the best thing you can do for yourself is get a top notch forex trading education. There are several places to find a forex trading course or forex seminar.

We find these support and resistance levels using a set of technical indicators and other variables that we have found to be most successful for us. We use several other indicators and a variety of technical analysis techniques to enter and exit all of our trades. Every trader will have a different combination of indicators that makes the most sense to them. Take the time to learn how to develop your own trading style. Remember a forex trading education, forex trading course, or forex seminar is worth its’ weight in gold.

Learn about any of Eddie’s amazing trading tools:
Forex Seminar | Forex Trading Course | Forex Trading Education

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August 21st, 2008 Your Cosmopolitan Realty Marketplace - Serviced by The Property Index Online Company

Property Index have a range of properties for sale in Italy, from villas to apartments.

Although the Property Index service is actually a pretty young syndicate, having been set up in March 2007, they have gained in reputation very quickly. In point of fact a rather undemanding syndicate entirely focused on helping essentially anyone who is aiming to buy, sell, rent or let real estate across the world. Their agreement: to assist you determine squarely what you are looking for fast plus, even better, without pain. Property can be purchased no matter where nowadays, one of the most exclusive areas being properties for sale in Italy. It should be straightforward to list some of the marvelous property available for sale in Italy, the motive for looking into real estate here is real estate available for sale and the chance of spending your life with such a optimistic populace.

It is one of the truly popular regions nowadays, and considering the scenic splendor and wonderful weather surrounding you here, how could you say no! Property in Italy is steeped in history, art and culture, this geographical region is and has always been home to a fair number of sophisticated nations. Just 30 years ago there was merely a dribble of English people looking for property in Italy. Ask any person who has chosen to relocate to Italy and they’ll tell you the same. There’s many people who would describe it as a fairly insignificant craze and others describe it as a as something approaching a fixation… Buyers interested in removing to this place may range from yuppie couples looking for a perspective to retired shoppers looking to relax.

Do bear in mind, however, that there might well be snags when trying to acquire property abroad: expectably there’ll be a hundred differentiated, pretty complex, actions when brainstorming, calling in or buying. If you only miss one minor action that is certain to definitely generate far-reaching snags and, even more importantly, money loss. As everyone would anticipate with this well-liked region, property may be high-priced in this destination which is solely due to the peaking demand. Regardless of this the patron is patently fastidious in a part of the world so rich in ripping landscape and cheery surroundings. It can offer the whole shebang buyers may conceivably itch for, and then some.

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August 20th, 2008 Frutarian Diet Benefits

Fruitarian Diet Benefits and PrecautionsFor the majority of people, they had never before heard the term “fruitarian” until they watched the movie “Notting Hill” and heard a woman describe herself as one. Even though it was a comical scene and some fun was poked at the term, some people were surprised to learn that there is a group of people who find that a fruitarian diet is appealing as a lifestyle. The main premise, when following this form of a raw vegan diet, has to do with a person limiting him or herself to only eating fruits, some varieties of seeds, and a limited selection of vegetables. Of course, much of the food selection that a fruitarian chooses for this living raw lifestyle depends on how strictly they choose to follow this diet. There are many supporters of the lifestyle that some call “living raw” and claim that following a fruitarian diet is healthful, as it has many benefits, but those in the mainstream medical community disagree strongly. It is a fact that most traditional physicians caution against eating a strict fruit diet because it will result in a lack of nutrition and lead to health problems. Frutarian Diet PlansIn actuality, the truth is somewhere in between. While there is no doubt that fruit adds many beneficial nutritional elements into the diet, reason would dictate that following this path very strictly would eliminate some nutrients that the human body needs to flourish. At the same time, there is abundant and clear evidence that cooking fresh and living foods will indeed destroy vitamins, minerals, enzymes and other nutrients. Diet Plans Most who support the fruitarian diet also acknowledge that completely relying on a very narrow selection of food is not the best or healthiest approach for the long term. Most fruitarians actually try to include other healthy food choices into their diets in order to get complete nutrition. But, it should be noted that most people who eat the “standard American diet” would benefit greatly if they were to eat raw food in greater quantities, though going all the way to a fruitarian lifestyle is too extreme for most.For more Diet Plans and information click here

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August 14th, 2008 High Blood Pressure - Drugs In Detail

In this article we’re doing to dive into an in detail discussion of the drugs that are available to treating high blood pressure.

The main classes of drugs that are used to treat high blood pressure are ACE and ARB drugs. Both of these affect the renin-angiotensin hormonal system, which helps regulate the blood pressure. The ACE inhibitors work by blocking an enzyme that converts the inactive form of angiotensin in the blood to its active form. The active form constricts the arteries. The inactive form can’t do this. By using an ACE inhibitor, 50% to 60% of Caucasians suffering from high blood pressure end up with having their blood pressure significantly reduced. African Americans may also respond to this treatment but normally need higher doses. Usually they respond better when the ACE inhibitor is combined with a diuretic, which will be discussed in more detail later in this article.

Another benefit to ACE inhibitors is that they will, in many cases, reduce the size of an enlarged heart in patients with high blood pressure. These drugs also appear to slow down the deterioration of the kidneys. In cases of congestive heart failure, ACE inhibitors are usually the first line of drugs to treat people suffering from this along with hypertension.

Patients suffering from high blood pressure and a secondary disease usually benefit from a combination of an ACE inhibitor and an ARB drug. In combination these will help lower the blood pressure and treat the secondary disease in the process. Women who are pregnant, however, should not use these drugs as they can be harmful to the unborn child. In their cases other treatments need to be used.

Another class of drug that helps treat high blood pressure is the beta blocker. In many cases of high blood pressure what happens is that beta receptors in the heart increase the heart rate and the strength of the heart contractions. These are contributing factors to high blood pressure. Beta blockers act on the heart itself, slow the heart rate down and therefore reduce the force of the heart’s contractions. Stimulation of the beta receptors causes the heart to relax. This is what ultimately slows it down. In patients with a fast heart beat, beta blockers are very effective in reducing blood pressure.

Diuretics are the oldest medications used for treating high blood pressure. They work in tiny tubes in the kidneys to help remove salt from the body, which is a contributing factor to developing a high blood pressure condition. Water may also be removed from the salt. In many cases diuretics may be used as a single drug to treat high blood pressure and achieve the desired results.

Then there are CCBs or calcium channel blockers. These inhibit the movement of calcium into muscle cells of the heart and arteries. Calcium is a main cause of hardening of the arteries which can be a major cause of high blood pressure. By preventing calcium from accumulating in the arteries the chance of hardening is reduced, thus reducing the chances of developing high blood pressure.

There are many ways to treat high blood pressure. You doctor can prescribe the best course of action after an examination.

Michael Russell - EzineArticles Expert Author

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Michael Russell
Your Independent guide to High Blood Pressure
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August 14th, 2008 What’s Happened to My Computer?

As you get older your bodily functions and your brain start to slow down. I guess it’s a way of preparing for retirement! Just as Einstein might have confirmed, this drop off in pace is relative. As the body slows, so all around it seems faster. Children run around like sparrows flitting from bough to bough. Cars, hours, trains and days move along ever faster.

Now, although I’m only in my middle age, a curious things has started to happen. Perhaps I’m going completely ga-ga, but as the years have passed, there are certain things that have not speeded up at all - in fact they have slowed down. I am referring to anything electronic.

Back in the last millennium, I used to have a Dos-based personal computer. When you switched it on, it just came on. OK the only software that loaded was the on-board dos (disc operating system) program, but loading a spreadsheet from a floppy disc would only take a few seconds - and I was up and running. Nowadays my PC needs plenty of notice. I press the button and then go and make a coffee. I think this should be mandatory. The PCs should be programmed so that, as soon as you press the “on” button, it emits the message: “now go and make yourself some sweet coffee” (on 2nd thoughts, that could add another 2 minutes to its start-up time, so forget it). Oh, and what about my printer? What happened there? That’s even worse. Printing the first document of the day is a major event. I am inclined to invite the neighbours round for tea and cakes and have a little printer-starting party while we wait.

This problem is not just confined to my computer. My TV seems to take forever to get started. Even my radio takes longer to turn on than it used to. Down at my local grocery store, passing products through the checkout seems to take longer as well. When I pay by credit card, sometimes a whole queue of shoppers is held up while the system calls up the bank for authorisation (perhaps it’s just me - perhaps I have a guilty face).

Have I mentioned the car yet? No? Well this is another victim of progress. I used to turn a key and it would simply start. Nowadays a multitude of on-board systems are activated and I am asked to “wait please” by a friendly voice.

Yes I am being simplistic - yes I know that some of these gadgets can do a lot more than they used to. However, am I being completely unreasonable? I still do the same things with my work PC as I did 30 years ago. I use the same basic functions: word processor, spreadsheet and database. I know it’s boring, but that’s all I want and all I have ever wanted, so the extra overhead today’s PCs carry is largely wasted on me, I’m afraid. Admittedly I have a PC for home use on which I play music or watch DVDs, but I was perfectly able to listen to music on CDs before my all-singing and dancing PC came alone (or cassettes and vinyl if we go back far enough). I could also watch films on video.

OK, so I’ve probably gone too far and left my argument a little unbalanced. I’ll draw back a little. I’ll accept PCs with all the graphics, security checks and other gizmos. I’ll also accept cars, radios, cameras and TVs with on-board micro-chips that are designed to add to my experience of these devices. But please please, can someone work on the problem of making them work as soon as you turn them on - just like in the old days before progress came and slowed everything down.

There are some electrical things that still work right away - as soon as they are plugged in. For example, electric lights…unless, of course, you use the long-life bulbs. Ah, I’ve just thought of one: the kettle. That surely comes on as soon as you plug it in, doesn’t it? And there is something else: one product that performs better than ever and still comes on as soon as it’s plugged in - and that is our very own Insectocutor Fly Killer Unit. Insectocutor have been manufacturing fly killer machines since the 1960’s. They are robust and built to last. They work by attracting flies using a uv bulb. The flies are then killed by coming into contact with an electrified grid or a very strong glue board. For example, the IND41 is an industrial fly killer that can cover a range of 350 square metres. The good news is that Insectocutor make them and the television and PC manufacturers do not. You can just imagine the flies queuing up to get killed, kind of circling around the room in airport stack style, while the machine takes its time to warm up, saying “go and help yourself to some sweet coffee”.

Fly killers from Insectocutor are
manufactured to the highest standard. See the IND41
here

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