Effective Advertising and Info Management

Dot info (.info) domain TLD’s appear to be the new domain of
search engine spammers since there is an apparent lack of
Google aging delay to list and rank them. They are indexed
relatively quickly after first crawl by the search engines
and are ranking well for some competitive terms. The sleaze
monsters among search engine sp*mmers are using software to
automate four separate areas, content gathering, article
creation, article distribution and blog posting. Some may be
using all four techniques in concert in an effort to blanket
hundreds of sites with article content in order to slap up
Google Adsense or Yahoo Publisher Network Ads.

Various types of thieving goes on in this seamy underbelly of
automated search engine sp*m. Recently, “pre-loaded” content
sites are being sold by a software developer with articles
built-in to sites covering 150 topic areas for $100, or at
$10 for individual topics, allowing setting up “Adsense
Ready” article sites containing keyword focused content
categories obtained from “Free-to-use” articles sites,
against clearly posted author terms of use.

Those usage terms posted by authors and on article
distribution sites universally prohibit use of those
“free-to-use” articles in paid compilations, membership sites
or any “for-profit” collections. Some authors are expanding
their terms of use to exclude usage by specific networks.
Previous slime merchants have avoided copyright lawsuits by
giving away those articles with paid software purchases. I’d
be surprised if authors didn’t find some way to band together
to sue those who abuse their terms of use in this way.

Authors have worried over “duplicate content penalties” when
their articles are distributed for use by other web sites.
It’s extremely unlikely that this type of use will lead to
penalties for the author web site, linked from resource boxes
of those articles of original content. The likely application
of duplicate content penalties comes, interestingly when used
in exactly the same way by those clueless purchasers of
“pre-loaded” sites with precisely duplicated site structure
and precisely the same articles AND RSS feeds that won’t
vary. Those that use these mirrored sites are the ones that
will suffer that duplicate content penalty as they are
mirrored sites, which have been filtered for years. Lazy
buyers of “pre-loaded” articles sites will be the only ones
to receive penalties from the search engines.

In another slimy aspect of this odd netherworld of search
engine spam, article gathering site crawlers use IP spoofing
which imitate search engine IP addresses to hide themselves
within routine traffic on those sites they crawl, trolling
the web looking for articles to steal and use in splogs and
pre-loaded web site kits. These crawlers hit pages slowly
seeking sitemaps or author index pages, grab URL’s to return
later under different IP’s and pound away at 10 pages per
second or more, grabbing articles from major sites against
posted terms of use on those sites. The crawlers usually
belong to hosted services which then sell this stolen content
to automated article content site subscribers after running
it through new article regurgitating software.

This sleazy article theft software product, which takes
already written copyrighted articles by other authors,
re-orders paragraphs, swaps out interchangable verbs,
rearranges sentences and spits out a fairly readable, and
sometimes passable article which may not be recognizable to
original authors. These stolen, regurgitated articles are
then submitted to article banks and distribution sites by
splog creators, sometimes using automated submission software
or hosted services, so those stolen, regurgitated articles
are used across the web to create inbound links leading to
the search engine sp*m sites.

Many of these .info domain owners are using sleazy sp*m blog
software to create what has become known as “splogs” which
use multiple blogging platforms to create automatically
updated blogs with posts made regularly in some random time
sequencing. They do this to appear to be active bloggers,
using automation built into their software, to create keyword
focused posts via RSS feeds coming from keyword phrase
centered news searches and then “ping” the blog search
engines with new automated posts. Depending on the
sophistication of the splog owner, you’ll often see footer
links leading to other splogs they operate on separate
topics.

Virtually all of the .info domains I’ve seen ranking in top
results for competitive phrases are entirely Adsense or YPN
sites - including splogs, full of autogenerated RSS news
feeds and on-the-fly generated title tags and H1 tags based
on the search phrase used to find the site. Even the
copyright information in the footer of some of these sites is
generated on-the-fly to match search queries. While this
technique is also being used by some search engine sp*mming
.com sites (older than 1 year since creation to avoid aging
delay) it can be seen in more .info domains currently.

If Google is truly ranking sites based on clickstream data,
imagine the abuses these dynamic spam sites, full of nothing
but RSS feeds or stolen, regurgitated content could spawn!
Soon they would rule the results pages because they reflect
EXACTLY the search terms used by the searchers, which leads
to higher click-through ratios, which generates higher
rankings. I see a serious hole for abuse here and hope that
the PhD’s at Google work out a filter for the technique fast.

This exact match landing page idea is used widely in
pay-per-click campaigns as most savvy SEM specialists highly
recommend landing pages which reflect exact matches to user
clicks because it leads to higher conversion ratios. Perhaps
a programmer who spends his days creating PPC landing page
scripts is spending his nights creating .info domains with
dynamic page title and metadata for competitive search
phrases to rule organic SEO?

Of course, whois ownership information is masked by many
recent .info domain owners, since those domains were
purchased specifically for se-sp*mming sites. When looking up
the whois information on highly ranking .info domains to
check creation (purchase) dates, you’ll see a preponderance
of October through December 2005 creation dates, with a
smattering of January 2006 created sites for those well
ranked splogs. This must be about the time that spammer
forums started noticing and discussing the lack of aging
delay for .info domains.

Whois information for dot com (.com) sites ranking well for
competitive searches shows that ALL are over a year old and
most are 3 to 5 years since creation date.

All of this suggests clear algorithmic aging filters used for
all domains *except* .info domains and the apparent lack of
.info filtering, allowing bypassing the so-called “sandbox
effect” which delays indexing and ranking of other TLD’s. My
belief is that Google is using this lack of aging delay and
lack of filtering of .info domains as a honeypot for search
engine sp*m to gather the bad boys all in one otherwise
rarely used TLD and then do wide sweeps, tracing their
tactics to further filter (forgive me for using the term)
Black Hat SEO techniques.

Copyright © February 20, 2006 by Mike Banks Valentine

Mike Banks Valentine blogs on Search Engine developments
from http://RealitySEO.com and can be contacted for SEO work
at: http://www.seoptimism.com/SEO_Contact.htm He operates
a free web content distribution site at: http://Publish101.com

Drive Traffic to Your Website and to Your Bed and Breakfast is 2 Faces of the Selfsame Mint

Pushing dealings to your internet site or to your bed and breakfast needs good expertise and draws of optimisation both for your web site and for your bed and breakfast. The optimization for your site will be via a well known SEO Supporter and the optimisation for your bed and breakfast is by and large finished by the hotel itself, a great example of a Purple Cow in hotels is the Fox Hotel in Copenhagen, which had a clean make over by creative people and was the base of the launch of the recent VW Fox in Denmark.

The starting affair to do is to find a great address, for your website this implies finding a great PHP hosting company and a good domain name, for your bed and breakfast, this entails holding a featured address in the city where your hotel is placed, desirable in the very core of the city.

Holding a solid address for your bed and breakfast lands lots of visitors just by itself. For your internet site this is not so plain, you demand featured rankings in search engines and to find these you will require to do search engine optimization. A decently optimized web site will land you scores of visitants to your website, visitors who are potential clients at your hotel.

Search engine optimization in the travel industry is really tough and you will demand the best SEO Party to do the projecting and implementation of every chores involved in the process. You must also be aware that SEO demands time, so patience is a merit.

Cologne, 12.10. 2004. ICANN accredited registrar Secura announces today,that the company is accepting the registration of za-domains.

The co.za-domains are the domains of South Africa. The co.za-domains belong to the popular domains in Africa.

You cannot register at .za. If your name is not available at co.za, you can also register at org.za.

The com-domain is best for websites that target international markets, while .co.za-domains are best for South African webpages or those with a strong South African reference. This is so because surfer are used to, and you may lose a part of your target group if you deviate from the expected Top Level Domain.

Even if you should own a .com domain, it is advisable to register also a .co.za-domain as well. The za-domains are available on a first-come-first-serve basis.

There are no specific requirements for registering za-domains. A local presence or registered company in South Africa is not a requirement for a co.za name.

ICANN accredited registrar Secura can register a za-domain at once, if the domain name is free.

About The Author

Hans-Peter Oswald, CEO
ICANN accredited Registrar Secura

http://www.com-domains.com; secura@domainregistry.de

Whether you’re someone that registers domain names on a regular basis, or you’re a person looking to register one domain name for your website or business, then it’s likely that you’ve encountered the free .info registrations taking place at several registrars.

I’ve encountered a lot of debate regarding the free .info giveaways. Some think that this free rush will decrease the value of the domain extension, while others insist that no matter what the price, certain domains maintain value due to the high demand of the keywords.

The best thing we could do to maintain the value of the .info is to only register the extension appropriate keywords. I’ve seen a lot of random, and worse, profitless .info domain names being registered for the sake of being free. This doesn’t really help the .info market, especially when I’ve personally come across several hundred domain names that match perfectly with the extension, and are still available for registration.

The .info should be used for exactly the purpose it was designed. For information. Anything else would just be impractical. It’s not difficult to find worthwhile terms to match with the .info extension. Do some research. Visit your favorite directory and browse through for topics. I’ve found hundreds of available extension appropriate terms using this method. Forget the strategy you’ve been using to find .com’s, and other such extensions. The .info is a very special extension, and should be treated as such.

This is not to limit you, quite the contrary. This is a great opportunity for many people to register valuable domain names at little to no cost whatsoever. If you spend a little extra time to find better registration choices, then it will pay off in the end. Rushing out to register the first thing that comes to mind for the sake of doing it won’t benefit you, or anyone else in the end, especially come renewal time.

Another tip is to only register names that would be worth registering if you were paying out of your pocket for them. Also only register names that would be worth the renewal cost. Chances are if you avoid these two tips, it won’t even be worth it to you to park your ineffective domains at a revenue bearing parking service. Think before you register. Be sure that there is a way that you can profit from this opportunity, whether it be in reselling, developing, or parking. Quick, thoughtless registrations of the .info are counterproductive, and should be avoided at all costs.

About The Author

Jennifer Chiera, Webmaster/Investor

DomainBash.com - http://www.domainbash.com

DotTown.com - http://www.dottown.com

DomainAppeal.com - http://www.domainappeal.com

webmaster@domainbash.com

With the advent of the internet and the ease of which information can readily be downloaded and compiled you would think that more people would realize that the public domain is a source of wonderful wealth that can be tapped into for huge profits.

I have spent the last 4 years “discovering” little known secrets of this information that is readily available to those who know where to look. Or should I say “prospect”. That’s exactly what it is. It’s Mining. When you mine the internet, you are not mining little rocks in a quarry or dredging a cold river looking for that elusive nugget of gold. You are searching for the gold of the future, and of the past. Information becomes your ore. You now become an information prospector. A “Millennium-Age Gold Miner.”

The tools of your trade are much different today than in the days of old. Your “pick-axe” has evolved into your mouse, and your “gold pan” is your hard drive. Your computer is the dredge and your internet connection is your “claim”. In the old days when a prospector found gold he would drive a stake in the ground and this would become his claim. You are doing the same thing when you sign the contract for your internet connection. You are staking a claim to the largest source of wealth in the world. Public Domain Information.

You transcend the boundaries of the physical world by entering a realm in which it is possible to find riches in the deepest recesses and crevices of the web. The public domain is the undiscovered country of the information age. It’s mysteries are deep as oceans and it’s knowledge as expansive as the universe. The public domain now becomes ultimate natural resource.

Information has always reigned king since the beginning of time. There are millions of us who know not the sheer power and value of the information that is freely available to anyone who knows where to look.

The new millennium, and the information-age is very much like the GoldRush of 1849 in which hundreds of thousands of people rushed westward in a stampede of gold seeking pioneers. Some were young, some old, some in between, but all sought a common goal. Gold. Only this time it is different, the gold we seek in this age is information, and it’s not mere thousands, but hundreds of millions people who are on this new quest blazing new trails and forging great new paths to wealth.

Information is abundant and widely available. You can mine this gold at anytime, from any place in the world. You do not have to travel vast distances facing the perils of the land to stake your claim. All you need is a computer and a connection to the web. From anywhere in the world you are able to seek out, find, download, and refine your treasure from the warm and cozy comfort of home.

Never before, in the history of man have you been able to procure such wealth so quickly. You are able to locate information on any subject in an instant, and your results are displayed before you faster than you could have ever imagined.

Your “gold pan” quickly become full of the valuable information-ore. Each time you find a nugget it motivates you to find more. You become entranced with the new found riches and it almost becomes obsession. The desire to find more pulses through your veins like a hot drug, steadily increasing your craving for more. The more you find the more you want. It the realization becomes obvious that you have “Gold-Fever” and now you can’t stop searching for more information.

This is what the public domain is. It’s an internet goldmine chock full of free information ready for the taking.

Stake your claim!

Eric Wichman is founder of PD Times a public domain resources site specializing in free resources for web content and references for webmasters, researchers, marketers, and businesses alike. Be sure to tell your friends about this great new resource for businesses using the public domain.

Domain names are the hottest net-real-estate on the internet. It’s no wonder services like: “Domain Name Backordering” is available to the public. Can someone really backorder your domain right from underneath you? Guess again…

So what is Domain Name Backordering?

This is a service that allows anybody on the internet to reserve a domain name if and when it goes up for sale! This doesn’t seem harmful does it? Guess again…

Companies all over the internet are ordering this service for website url’s that seem to be popular! What if by chance you just happen to forget to re-order your domain name? Let’s say that you go on vacation and neglect to check your emails that are now telling you to renew your domain name? In this case, another company on the other side of the planet sees the fact that your domain name is soon up for grabs, so they order a backorder on your domain name and simply wait to see what you do with it.

So here you are coming back from a very long vacation and what is this? Someone else now owns your domain name because you simply neglected your duty to keep your net-real-estate up-to-date!

Unless you own a Canadian domain name protected by the CIRA, or you have a trademark on your domain name or business name, you are “really” out of luck. Once you are at this point, it may take months before you can prove to the courts that you simply forgot to renew your website address.

Should This Service Be Allowed?

That is a very interesting question. Some would say yes simply because there are literraly 1000’s of websites that aren’t going to be renewed next month. On the flip side, some of those websites are simply a mistake. I think the point here is; avoid making that mistake and renew your domain name for atleast 5 years.

Google is apparently looking through the “WHOIS Data Base” to see which websites have the staying power online and are serious by registering their domain name for more than 1 year at a time.

website content development

Again, should domain backordering be allowed?

I say no! Just like a patent for an invention, you should have up to 1 year to claim that domain unless you transfer the domain name to another company or individual. This way we would have less domain name theft and less “hick-ups” from companies who simply forget their important responsibility.

Protect Your Net-Real-Estate!

Your website address is the most important commodity you have online. It is as important as your business name itself. It is what ties your company offline to online. People know you through your domain name. Potential clients may end up visiting your website later on, you woudln’t want some other company in your place?

Please be careful when give out the access information for your domain name to anyone that isn’t within your trusted circle.

I hope this article has helped you out!

Martin Lemieux is the president of the Smartads Advertising Network. Smartads helps small to large companies with their offline and online marketing needs.

International: www.smartads.info
Canada: www.smartads.ca
Web Designers Directory: www.3dimentionaldesign.com

Message to ICANN: Let those who want to create a tld, simply register it with ICANN.

If the tld is not already taken, if they have the technical capability to mange the tld, and they have the desire to market domain names on that tld, then let them do so.

It should be similar to the registering of a domain name, except on a higher level, with the added technical requirements. ICANN should be sort of an uber-registry for tlds.

It would be ludicrous for a domain name restrar like go daddy or enom to ask you for a business plan, or a non-refundable application fee, before allowing you to register a domain name. It would be ridiculous for a registrar to have “rounds” of domain name releases of names “they chose” in advance.

Okay, this month, go daddy will be allocating cheaperwebhosting.com, doggrommingmadeeasy.net, and virtualinternetwebnetwork.net. We will be taking applications and public comment during the month of february. We will then spend another month reviewing the applicants business plans to decide who we will allocate the domain name to. If you are not approved to manage the domain name you apply for, your application fee will be held by go daddy until further notice.

Some people will say that is not a good analogy, but it is a perfect analogy. Here is why. If info.com was still available and I registered it. I could then start selling subdomains like car.info.com, computer.info.com, icann.info.com or any other subdomain someone wished to purchase from me. The subdomain is one dot removed from the domain name the same as the domain name is one dot removed from the tld.

There is no longer any reason to believe ICANN is doing anything other than restricting free enterprise and free trade by not opening up the market for tlds. It is no longer acceptable that ICANN should be the one to decide which tlds will or will not be created nor is it acceptable that ICANN gets to choose who can or cannot run a tld.

Do you present a businesss plan to the city you live in before they allow you a business license? No.

Does the city ask you to prove you are financially stable before issuing you a business license? No, as long as you pay the registration fee.

If you apply for a business license to open a clothing store, does the city ask how you will run your clothing store or if you have the necessary expertise to run a clothing store? No.

Does the city think you will hurt them economically if your clothing store goes out of business? No, it’s none of their business.

Is the city concerned that there may not enough demand for yet another clothing store? No, again none of their business.

ICANN not allowing me, or anyone else in the world, to create a tld of our choice in any language we choose, is a blatant violation of our rights. In many countries, America among them, the right to free enterprise still exists. ICANN is denying me that right as an American citizen and doing so when even their own organization exists under American law.

There are no needs for auctions or rounds or anything else. If you want to run a tld, then you register it and start selling domain names. If you fail, you fail, just as in any other business venture you take on.

Artificially restricting namespace to make a few business IP interests happy has to stop.

Chris McElroy has been an advocate for the rights of domain name owners and individuals who use the Internet since 1995 and is currently advocating that ICANN open up the TLD market. His website at www.newsandmediablog.com has more information about politics, ICANN, domain names, and consumer rights.

Each and everyday you hear stories about some name getting thousands of dollars from the buyer. You also jump right into the game of domaining and hope for that lucky day to arrive when someone might get interested in your domain name. Right?

The main problem with newbies over here is that they do very less research and start spending their money on useless names. After 6 months or a year their moral goes down the drain and they are back where they were but with lighter pockets then before.

Some people get into the trademark mess. They get sued by trademark holding company and then they show their temper openly on forums and other message boards.

Some can’t even monetize their domains to get the renewal fees for the upcoming period.

If you have 4 or 5 domains then you can surely shed the amount from your own pocket. But when the figure goes around 100’s and 1000’s it is very hard to renew the domains for the future.

My advice to newbies would be to stick at 25 to 50 domains. They can earn for 10 or 20 renewals per year if your names are below average. Some domain might get you more revenue and it can fill the gap for you. Ultimately the main thing is to not lose a domain for nothing. You should at least get its registration fees from it. This will not start downfall of your domain empire which you want to build. 1 dollar loss is also a big loss if you have more then 100 or 500 domains in your domain portfolio.

So what kind of domains you should buy?

Choose wisely on which name you are putting your money. Three characters .com’s are creating a lot of chaos right now in the market. Their prices goes sky high in domain name aftermarkets. Generic dictionary words are also long gone. New TLD’s are not so stable right now, dot-com still rules the internet. You might get lucky in some other TLD’s but I wouldn’t advice you if you are new in the game.

4 letters have 456976 combinations from AAAA to ZZZZ. Of them only around 5000 are left. Which is of course the garbage.

What do we do now if we still want to get out feets wet in this?

Look for some guy who is willing to sell his domain for less. There are plenty of places to find this kind of domains available for sale at lower prices. You can go to forums specially created for this kind of discussions. If you don’t know any then here is the one http://www.nameslot.com Go there look for some domains which might fall under our category and then approach the seller. Here also lookout for trademark issues and blacklisting for that particular domain. You can generally get this info from doing a whois search for that domain here http://www.whois.sc

Keep your eyes and ears open for latest news. It might shed some light and you might be the lucky one who grabs that name for just registration fees and sell it for 1000’s. Work on them and get every cent out of them. This will keep you in the game. The main thing over here is not to win the game but to be in it and be till the last.

For more tips and info logon to http://www.nameslot.com

Written by Falguni Patel Admin of www.nameslot.com/

When seeking domain names most people get confused over whether to settle for a dot com address or a dot net one. More so in recent times when dot net addresses have risen in popularity and usage on the net.

There are a few important facts that one needs to realize before they opt for a dot net address. Quite often when people need to commit the address of a website to memory, they will not remember the dot net and the first place they will check is the given address with a dot com ending. Many times when they do not find it there, they will hardly ever think of using dot net to repeat the search. That is a lost visitor and maybe even potential client.

What is even more worrying is that there is increasing evidence to suggest that an increasing number of people end up at a website after hearing about it either from a friend or acquaintance, or by seeing an advertisement on Television or hearing about it on radio or reading something about the site. When committing the website address to memory very few will distinctly remember the dot net address if that is the domain name that you have chosen.

Having said that, let us also appreciate the fact it is becoming increasingly difficult for anybody to land a decent dot com address. After years of use, there is hardly any short catchy name that you can think of that will not have been already taken up. Do not even mention search-engine key word friendly domain names which will be virtually impossible to get. This is the reason why folks often settle for a dot net address. Others do not even bother to start their search with dot com domains. This is a big mistake despite the unavailability of good dot com domains, which we have already acknowledged.

Exhaustive efforts should be made to try and secure a dot com domain before you give up and move to dot net. For example you can try and search for abandoned domain names. In fact by making an effort to be really creative and not hurrying the process, it is quite possible to secure a reasonably good dot com domain. You can be sure that it will be well worth the extra effort and time you put into it which will result in better success when you begin to seek traffic. Of course if you just cannot get a dot com domain, a dot net one is a good second choice.

About the author: Lois S. is a Technical Executive Writer for Website Source, Inc. http://www.websitesource.com. Her established writing skills coupled with experience in the website hosting industry have provided internet professionals with marketing, product and service ideas for many years.

A domain name is basically a succession of characters that are entered into a computer as part of a website, URL, or an email address and then looked up into the global Domain Name System, which informs the computer of the IP address with that name.

Domain names are actually hostnames that provide names that are easier to remember to stand in for numeric IP addresses. They allow any kind of service to move to a different location in the topology of the Internet, which would then have a different IP address.

By translating numeric addresses to alphabetical ones, domain names allow Internet users to localize and visit websites. Additionally, since more than one IP address can be assigned to a domain name, and more than one domain name assigned to an IP address, one server can have multiple roles, and one role can be spread among multiple servers.

In the Domain Name System (DNS) language, each string of letters, digits and hyphens between the dots is called a label. Valid labels must respect certain rules, which have become less rigid over the course of time. Originally, labels had to start with a letter and end with a letter or digit, (any intervening characters could be letters, digits, or hyphens).

Later, it became permissible for labels to begin with a digit (but not for domain names to be entirely numeric), and for labels to contain internal underscores, but support for such domain names is uneven. These are some of the rules imposed by the way names are looked up by the Domain Names System. Some top level domains impose more rules on some labels, such as a longer minimum name length. Fully qualified names (FQDN) are sometimes written with a final dot.

Having to conform to so many regulations, choosing the most appropriate domain name and the preferred generic name isn’t always easy. Before buying your domain name, you should take in consideration several aspects:

- The best thing to do is to choose your site’s name as the basis of your domain name. The main advantage of matching your site’s generic name to the domain’s name is that it will be much easier for your customers to find you.

- Choosing the most suggestive generic name for your site is great, but most of them may no longer be available. However, selecting a domain closer to your market segment will definitely cut down the competition.

- Hyphenated Names are less likely to be already registered and therefore, they are a good option. The problem with hyphens is that they are more difficult to remember, considering the fact that customers are more likely to remember your name, not your URL. Therefore, hyphenated names should be used more carefully.

- If the .com or .co.uk extension is not available then consider the alternative TLD (Top level domain types) such as .net or .biz. You should consider this possibility, as your desired generic name might not be registered on other domain types.

- Sometimes, a domain name is free in the plural but not in the singular form. It’s up to you whether you choose a plural or a singular form for your name, but if your preferred choice is unavailable, you might be stuck.

- When your preferred domain name is not available, it’s always worth trying altering the domain name a little. You should try to modify the domain name by adding a prefix, a suffix, or other variations.

- Try to choose a shorter domain name. It will be easier to memorize, although less likely to be available. A longer domain is harder to remember, but can contain more keywords. As many search engines use keywords as part of the search algorithm, you should consider adding more keywords to your domain name.

- Any available domain type acts the same, and search engines don’t do preferential searches. A search engine finds keywords in all domain types. For example, it will make no distinction between a .com or a .co.uk domain.

By following these few steps in choosing your desired domain name and by properly matching the generic name of your site to your business, you should be able to increase and maintain the interest of your costumers and cut down competition.